HVAC Advertising & Marketing
One Full System Install = $14,000.
How Many Can You Close?
We run Google & Facebook ads for HVAC companies so you book more installs, more repairs, and more maintenance plans. You keep homes comfortable. We keep your schedule full.
Everything You Need to Dominate Your Market
Google Ads + LSA Management
Show up first when homeowners search for AC repair, furnace replacement, and emergency HVAC services
Facebook & Instagram Ads
Promote seasonal tune-ups, maintenance plans, and system upgrades to homeowners before peak season hits
CRM & Lead Tracking
Missed call text-back, instant notifications, and pipeline tracking so you never lose an HVAC lead to a competitor
Monthly Performance Reports
See exactly how many HVAC leads came in, what each one cost, and how much revenue they produced
Live in 48 Hours
We Analyze Your HVAC Market
Free brand analysis shows your opportunities, what competing HVAC companies are spending, and where the gaps are in your service area
We Launch Your Campaigns
Live in 48 hours, targeting homeowners actively searching for AC repair, furnace replacement, and heat pump installation
Your Phone Rings
Track every HVAC lead, every call, every dollar in your dashboard. You focus on installs and repairs.
Simple Plans. Real Results.
No long-term contracts. Cancel anytime.
Full Stack
- Google + Meta Ads
- CRM + Lead Tracking
- Monthly Reports
- 1 Location
Multi-Location
- Google + Meta Ads
- CRM + Lead Tracking
- Monthly Reports
- 2-5 Locations
One-time setup fee of $500–$1,000 covers campaign build + CRM configuration.
Ad spend billed separately (min $30/day per platform, paid directly to Google/Meta). No long-term contracts.
How Your Investment Works
Two separate costs. You control both.
This is what you pay us to build, run, and optimize your HVAC campaigns. Includes ad strategy, copywriting, CRM setup, lead tracking, and monthly reporting. Think of it as hiring a marketing department without the overhead.
This is the money that actually runs your ads. You pay Google and Facebook directly — we never touch this money. We recommend a minimum of $30/day per platform. You set the budget, and you can pause or adjust anytime.
Example: Full Stack Plan
At 15–30 leads per month with a 25% close rate, that’s 4–8 new jobs. For an HVAC company averaging $6,000/AC install, that’s $24,000–$48,000 in revenue from a $4,300 investment. Land one $14,000 full system and the ROI multiplies.
The Math Works
| Service | Avg Job Value | Typical Lead Range* | Cost Per Lead | Total Investment | Expected Revenue |
|---|---|---|---|---|---|
| AC / Furnace Repair | $375 | 25–45 leads | $50–$85 | $2,400–$3,400/mo | $2,344–$4,219 |
| AC Installation | $6,000 | 15–25 leads | $60–$130 | $2,900–$4,300/mo | $22,500–$37,500 |
| Heat Pump Install | $5,900 | 12–20 leads | $75–$150 | $2,900–$4,300/mo | $17,700–$29,500 |
| Full HVAC System | $14,000 | 8–15 leads | $100–$200 | $2,900–$4,300/mo | $28,000–$52,500 |
*Lead volume varies by market, competition, and ad spend. These ranges reflect typical results at $30/day per platform. Revenue assumes a 25% close rate. Total investment = management fee + ad spend. Ad spend is paid directly to Google/Meta.
Engineers Who Understand Revenue
We're not designers who learned to code. We're engineers who understand unit economics, ROAS, and pipeline velocity. Every system we build is measured by one metric: did it make you money?
We Build the Systems
Other agencies outsource the technical work. We write the code, build the integrations, and deploy the infrastructure ourselves.
Revenue Is the Only Metric
We don't report on impressions and clicks. We track leads, sales, ROAS, and revenue — the numbers that actually matter to your business.
No Fluff, No Filler
No 47-slide decks. No vanity dashboards. You get a system that works, data that's real, and a team that picks up the phone.
Built to Scale
Everything we build — campaigns, automations, integrations — is architected to grow with you. Not duct-taped together and prayed over.
Not Ready to Commit? Get a Free Brand Analysis First.
We’ll analyze your HVAC website, your competitors, and your market — and show you exactly where the opportunities are. No strings attached.
Get Your Free AnalysisServing Tampa Bay & Southwest Florida
Let's Get Your Phone Ringing
Or call us directly: (512) 894-8923
HVAC Marketing Questions
When is the best time to advertise HVAC services?
HVAC advertising works year-round, but the highest demand spikes happen in early summer (AC) and late fall (heating). Smart HVAC companies ramp up ad spend 2-3 weeks before seasonal peaks to capture early demand at lower costs.
How much should an HVAC company budget for marketing?
Most successful HVAC companies allocate 5-10% of revenue to marketing. For a company doing $1M in annual revenue, that means $50,000-100,000/year across all channels. Digital ads typically deliver the best measurable ROI.
What is the average cost per HVAC lead?
HVAC leads typically cost $40-150 each. Maintenance and tune-up leads are cheaper, while full system replacement leads cost more but carry job values of $5,000-15,000. The ROI math works heavily in your favor on replacement leads.
Do Facebook Ads work for HVAC companies?
Facebook Ads work well for HVAC, especially for maintenance plans and seasonal tune-up promotions. They are less effective for emergency repairs since those homeowners go straight to Google. A mix of both platforms covers the full funnel.
How do I track which marketing channels are generating HVAC leads?
Call tracking numbers, CRM integration, and UTM parameters let you see exactly which ad, keyword, or campaign generated each lead. Without tracking, you are guessing where your money goes. We set this up on day one.